Sports Management Statement of Purpose Research Paper Example

Sports Management Statement of Purpose Paper Being coach of the football team has been my lifetime dream. It is my passion to excel in this field. Today I have achieved it, but that’s not the boundary towards achieving my lifetime goal. As a coach, I believe a career in football is not like the ball that goes around and around, but its beyond than that. Football coaching has a wide scope, and I choose to pursue my postgraduate studies in Sports Coaching and Development. I would prefer to explore more on this field as there is a bright room for self-improvement as a coach. I believe that studying and self-enhancing is a continuous process throughout a human’s life. It is my strong will to shine as a successful football coach and contribute towards this field. And if I’ve been offered to pursue in this field, it’s definitely going to be a dream come true. I will put on my full attention and efforts towards researching and upgrading techniques of coaching and development in football. Coaching involves combination of strategy, techniques, motivation, team work, ideas and efforts towards achieving the same goal. Through this course, I’m confident that I could upgrade my coaching skills especially in maintaining a healthy football team that moves competently. Each individual, referring to the coach has different types of team management and objectives. Thus I would like to grab this opportunity to meet up different types of people in this field to learn up new things, knowledge and experience which would be very helpful for me in the future. Meeting up football professionals, would definitely be an advantage n I would like to utilize it. We will write a custom essay sample on Sports Management Statement of Purpose specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Sports Management Statement of Purpose specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Sports Management Statement of Purpose specifically for you FOR ONLY $16.38 $13.9/page Hire Writer As Liverpool is known as the best city for football, I’m really looking forward in pursuing my masters there and broaden my knowledge along with experience. Furthermore, Malaysia is currently a developing country and it still has a long way to improve its quality in the football field. In Malaysia, new technologies in football are limited, lack of courses like sports science or sports management which are important in guiding and improving a football team. These factors have been a barrier upon educating and developing Malaysian football players. Therefore, I would like to take this chance to improve my coaching skills and introduce usage of new technologies in coaching to improve our Malaysian football coaching and also the potential of Malaysian football players. As a Malaysian, it’s always been my responsibility to contribute towards our nation’s growth and development. I wish my contribution in future would help to boost up the world ranking of Malaysian football team. s

Philippine Culture Essays - Filipino People, Maritime Southeast Asia

Philippine Culture Essays - Filipino People, Maritime Southeast Asia The main language that business attained in the Philippines was English. This is a result of the American influenced era, which began in 1898. One should not assume that just because English is the most commonly used language that both verbal and nonverbal forms of communication are conducted the same way that they are in America. The Philippines business environment is known to be highly personalized. The communication style of the Philippines has also been perceived as difficult to comprehend due to its diplomatic and complex language which is derived from its Asian roots. (worldbusinessculture.com/Filipino-Business-Communication- Style.html) In most Asian countries as well as the Philippines is that individuals seem to have an awfully hard time saying no all because they have a tendency to try and avoid hurting another persons feelings. Basically saying no to a person, can be considered by others as not being so friendly or even disrespectful. Filipinos would rather agree and say yes, even though they really mean to say no. Many Filipinos are dialogue oriented but in some cases it somewhat resembles and has a relation to Spanish. As a sign of respect, they usually do simple things that people tend to find a little strange but they usually address people by their title. After awhile from time to time, as well as a relationship being established, they address business associates by their nickname or title. Knowing the Filipino culture, there are also ways that they communicate. For an example they might have made a gesture, which means something. A smile can easily be understood as an agreement or conformation in a discussion that may have recently occurred. It is common in the Philippines, as well as most Asian countries, for people to have an extremely difficult time saying no because they tend to try to avoid hurting others feelings. Saying no to someone can also be viewed by others as aggressive and unfriendly. Because of this Filipino's would rather say 'yes' even if they mean no.' (worldbusinessculture.com/Filipino-Business-Communication-Style.html)Filipinos dialogue-oriented, rather emotional communication somewhat resembles Spanish, but is less forceful and exuberant. As a show of respect, Filipinos usually address people by their titles (e.g., Architect Cruz, Attorney Jose, Dr. Romero). Over time, and after a relationship is established, they may address business associate by their informal title or nickname. (telegraph.co.uk/news/uknews/4205562/National-Cultural-Profiles-Philippines.html) In the Filipino culture a pervasive smile can easily be interpreted as agreement or affirmation in what has just been discussed. That same smile can easily be used to hide embarrassment, aggravation on disagreement. Nonverbal signs of affirmation include the raising of an eyebrow and the jerking of the head upward. A common sign for no include the jerk of the head down. For example, if an individual says yes while pointing their head downward you can be fairly certain that they feel negatively about what you have been discussing.(telegraph.co.uk/news/uknews/4205562/National-Cultural-Profiles-Philippines.html) Although in most cultures it is common for both men and women to shake hands with one another when they are first introduced or when greeting each other, that is not the case in the Filipino culture. Any form of touching, especially men touching women is frowned upon by Filipinos. (intercultures.ca/cil-cai/ci-ic-eng.asp?iso=ph#cn- 2) The Philippines are split into three different regions called, Luzon, Visayas, and Mindanao. Gender roles in the Philippines are found in school systems, dating, marriage, and especially their families. When Filipinos are born they assume their gender role by their sex. Males get more respect for the most part because females to take after their mothersand elder women to take less dominating roles, also being more feminine in the jobs they choose to hold. Men are categorized into the more dominating roles in society. Men are brought up to take after their fathers or the elder man in their life. They are defined as being more confident, accomplished, and well-rounded individuals. School systems are strict on students, making them look presentable, especially males. Males are required to have short hair and females must wear skirts down to their shins. Dressing inappropriately is not tolerated. Males and females got to the same school but they divide them into two separate parts of the school. Attending a college or university for the average person is highly unlikely because there is no financial aid available so

Nursing Essay Example | Topics and Well Written Essays - 250 words - 10

Nursing - Essay Example my motivation, but the promise that I have for all patients I handle, â€Å"to provide quality health care to them at all times.† This is because I focus on being an individual that the society can respect for the decision I make with reference to health care issues. According to Promise Healthcare (2014), Promise Healthcare is an example of modern hospital organizations, which offers largest long-term acute care. The organization does this while embracing the interdisciplinary approach of offering quality treatment and care to patients of different injuries and illnesses. As such, I believe that this is the perfect organization for me to accomplish personal goals of offering quality healthcare to individuals of different cultural backgrounds. Further, Promise Healthcare does not have issues of race and ethnicity discrimination, which makes it to remain, focused on the delivery of quality healthcare for the patients. Thus, working in this organization will create an opportunity to learn on how to direct focus on the goal of health and overcome social barriers in delivery quality health

Mark and his Attacking Janet Essay Example | Topics and Well Written Essays - 500 words

Mark and his Attacking Janet - Essay Example For Mark, there are several laws that can be used to give advice to him. As by law, he can remain silent and not disclose his whereabouts during the night Janet was attacked. Silence is instructed by Criminal Procedure and Investigations Act 1996 and CJPOA 1994 s.34 and 37. The right to silence is given to Mark, through this law. The Right to Silence indicates that the accused does not have to answer questions during trial and hearing or before it in order to avoid self-incrimination.As by law, he can remain silent and not disclose his whereabouts during the night Janet was attacked. Silence is instructed by Criminal Procedure and Investigations Act 1996 and CJPOA 1994 s.34 and 37. The right to silence is given to Mark, through this law. The Right to Silence indicates that the accused does not have to answer questions during trial and hearing or before it in order to avoid self-incrimination. â€Å"[†¦] it is not the compulsion to answer questions which creates the breach of Art. 6, but the subsequent use of the evidence so obtained. In any event, for the most part, a suspect cannot be prosecuted for refusing to answer questions.† (KeyZone, Public Law). â€Å"(d) to examine or have examined witnesses against him and to obtain the attendance and examination of witnesses on his behalf under the same conditions as witnesses against him† (European Convention on Human Rights) This means that Mark has the right to cross-examine the witnesses that are testifying against him for the attack on Janet.

Quantum Oscillator Problem Assignment Example | Topics and Well Written Essays - 250 words

Quantum Oscillator Problem - Assignment Example Figure 6.11 shows a plot of the 10th excited state probability density, |ψ10|2. Mathematica has the Hermite polynomials built-in. The quantum oscillator wave functions are given in equation 6.57; these wave functions are not normalized. The ÃŽ ± in these equations is ð â€˜Å¡ ð Å"”â„ (HW Problem 6.36 and in-class work). The argument of the Hermite polynomials in equation 6.57 is listed as â€Å"x† but you will want to use ð â€˜ ¢ = √ð â€º ¼Ã° â€˜ ¥ as the argument when you are actually write down or program the Hermite polynomials. (a) Write down the (un-normalized) wave function for the 10th excited state; you can write it in terms of ÃŽ ±. Also write down the energy for this state (write this energy in terms â„  and ω)? This type of which energy act on the energy eigenstates of the harmonic oscillator potential producing a un-normalized state of higher or lower energy. a ± =1/√2m(~/i∂/∂x  ± imωx) A=- â„ ^2 d^2/ 2mr^2d (b) Plot ψ10 and |ψ10|2(use u rather than x for your independent variable); your |ψ10|2 plot should look like Figure 6.11. (c) Normalize ψ10 (use u); Normalization the stationary wave functions are r a 1 2 2 ψn (x) = 2n√π n! Hn (ax) e− a x 2 .The diodes are available in the normalized E24  ±1 % (BZX84-A),  ±2 % (BZX84-B) and approximately  ±5 % (BZX84-C) tolerance range. The series includes 37 breakdown voltages with nominal working voltages from 2.4Vto75 V. (d) Find the probability that the electron is in the region −0.5 ≠¤ √ð â€º ¼Ã° â€˜ ¥ ≠¤ 0.5. Use 3 significant figures for these numerical answers. (e) What is âÅ' ©Ã° â€º ¼Ã° â€˜ ¥2âÅ' ª for this excited state?

Transport Company Marketing Plan

Transport Company Marketing Plan We all make use of the services provided by transportation companies. Now we are going to discuss a) transport for London, and b) First transforming travel. Both Companies are U.Ks Transportation companies. First is the largest UK rail operator carrying 270m passenger every year. It operates rail passenger services and Britains largest bus operator services. In North America First is the largest provider of student transportation carrying 3 million students every day. London underground ltd. Carry over 3 million passenger a day run 500 trains in the peak hours own 253 stations with over 12,000 staff. London bus network is largest and most comprehensive urban transport systems in the world. Each weekday over 6500 scheduled buses carry around 6 million passengers over 700 different routes, total of 1.7 billion passengers a year. Now discussing to our two companies Strategy Planning is the managerial process of creating a business strategy to obtain a fit between the organisations resources and objectives and evolving market opportunities. First is the leader in providing reliable, safe, innovative and sustainable transport services. Although First is a global business, it aims to be in its approach. This means that local issues are dealt with by the people live in local area. While in tfl a) Supporting economic development and population growth, b) Enhancing the quality of life for all Londoners, c) Improving the safety and security of all Londoners, d) improving transport opportunities for all Londoners, e) reducing transports contribution to climate change and improving its resilience, and lastly f) delivering for the London 2012 Games and securing a lasting legacy. Before discussing the process of developing sound Business Strategy Plan, it might be pertinent to ask what a business strategy is in the first place. Business strategy, alternatively referred to as competitive strategy or just strategy, refers to taking decisions on the six key areas The product markets in which the business is to compete. The level of investment. Functional strategies required to compete in the selected product market. Functional strategies required to compete in the selected product Markets. Developing suitable and sustainable competitive advantages. Allocating resources over several business units. Developing synergies between the different business units. Now we will discuss the objective of studying the both of Travel Organisation And will try to point out favouring /unfavouring with implementing PESTEL and Porters 5 forces. But before that we would try to focus on implementation of SWOT analysis of both the Organisation. (S)trengths:- In UK to run a business would be simple if the director and the managers had to think about what went on inside the business. First travel employs over 1, 35,000 staff throughout in UK North America and moves more than 2.5 billion passenger a year. For TFL strength already we have discussed. It has a vast experience to the people of UK, in their day to day life. (W)eaknesses:- As we know First Travel deals with only some of the local part of UK. In the same way TFL is also dealing only some of the part of UK. Both of the companies cant deal with globally which leads to weak global control over operations. (O)pportunities:- Now a days people are more prices spending conscious so if both of travel companies think globally there are more chances for growing in international Market. In world market both companies can expand their operations and can make good profit resulting in healthy stands in todays competitive market. (T)hreats:- TFL nowadays is so success that is why other local competitor are criticising the efficiency of company and they are trying to pull the leg behind. Almost same is the situation with First Travel. We know both of companies are UK base so the key issue are same and SWOT analysis will be similar. However business planners have also to understand what goes on outside the business. Businesses are able to identify external changes that may affect it by carrying out a PESTLE analysis. This is a business tools in which each of the letters in PESTLE describes a type of change that takes place in the external business environment. Many of these external changes may be outside the control of the, like new government legislation. Some changes may present a threat to the business like competitor using new improved technology. Social changes may bring opportunities for example worker from outside country will bring new skills to the employment market. Environmental impacts such as emissions of smoke causing carbon dioxide. A business must assess what external changes are likely and which it needs to react to or take advantage of. Business planners can then create strategies to help the business respond effectively. We use the term Business Strategy to refer to a plan for a group of related products. First Travel TFL Strategy relates to its transportation plans and takes into account the entire PESTLE factors in its environment. PESTL Analysis (P)olitical Factors:- Transport services are the heart of the UK economy which moves to people to school, colleges, job place and basic requirement at home, and businesses. In the year 1980s, the government started to private base bus services in the UK. It believed that allowing private firms to compete to run bus services would keep prices low and ensure companies would try harder to give customers what they wanted. The result has been more efficient, innovative and sustainable bus services. Government operates at two levels -National level and Local level. First Travel believes in providing local solutions, therefore it concentrates on working closely with local government. Same way TFL is operates National level covering whole London trying to cover UK also. A key government policy affecting all transport services relates to the reduction of CO2 emissions, therefor the UK government has signed on an international treaty-the Kyoto Protocol. Countries which sign the agreement intend to the reduce the emission of harmful gases. This can succeed only through partnership with business. A good example of this is the government initiative to encourage more children to use Bus or Rail services rather than travelling to school by car or other means. First as well as TFL both have produced a Climate Change Strategy which shapes every action the company takes. This is a part of vision to Transform Travel It wants to change how people feel about public transport by delivering the highest levels of services and customer satisfaction. This involves recognising its responsibility to reduce CO2 emissions to as low as possible. Tram, bus and rail travel create less pollution than other forms of transport, but there is still room to improve. Key element of Climate Change include: Improving the fuel efficiency of its vehicles Purchasing vehicles with greater fuel efficiency Using alternative fuels, such as biodiesel Operational improvements through driver training and new technology to monitor driver performance. (E)conomic Factors:- Businesses need to make money to continue to exist. They do this by listening to customers to ensure they keep their customers and new ones with good services that customers want and need. First Travel changes in demand from customers, for example First responded to increased demand in the Neath valley in Wales working closely with the Neath Port Council to run improved services .Another good example for First travel designed to start special pilot services with the student in mind. Londoners want more economical improvement s such as the new London Over ground rail service, further reductions in the numbers of people killed and seriously injured on Londons road as well as the better air quality that the low omission zone will deliver. With more than 10 million journeys made each day on tube and bus alone, TFLs challenge remains improving the level of passenger services while delivering the projects of its 10 bn. Pound Investment Programme. Another economic factor affecting business is taxation. High tax on fuel encourages customers to switch from using cars to more economical nbus and rail transport. Congestion charges in cities like London also encourage drivers to switch to other forms of transport. (S)ocial Factors:- Social changes may have a major impact on business:- The number of older people in the UK is rising. There are more people with bus passes in this country than ever before. The local authority pays for providing service. Many elderly people prefer to travel by bus because it is convenient and safe. Societys habits and tastes are changing. People are more aware of the importance of the environment and becoming green consumers. Green consumer prefer goods and services that are environmentally-friendly and which have less impact on the environment. The green consumer, for example prefers to travel by bus or train than by air or in a large car. People are now more mobile and travel more. Following are some Statistics record produced by the Department of Transport pick out some major trends. National Rail use increased, with 1.2 billion passenger journeys made-a rise of 8% on the previous year. Passenger journeys on local buses in UK rose by 4% in the year. Passenger journeys on light rail systems in UK increased by 9%. In London, bus and light rail passenger journey grew by 6% in the year. The average age of the national bus fleet fell from 8.4% to 8.1% years. The market is growing and more people are realising the benefits of a more environmentally-friendly form of transport. (T)echnological Factors: Businesses are continually developing new technologies to provide the best solutions for the market place. Intelligent companies find out what the most appropriate technologies are for their businesses and use them. This is particularly true in transport. A good example of this is in the provision of buses that lower the floor for the easy entry. These provide better accessibility for disabled and elderly people. TFL has Docklands Light Railways (DLR) which uses an automatic train control system, which is monitored by the permanently staffed control centre located at Poplar. Signalling is based on the Seltrac system, developed by Alcatel (Canada), which uses the latest moving block technology. In other words we can say if the businesses adopt better technology results in a smooth running and making more profit. (L)egal Factors: Legal changes that affect business are closely tied up with political ones. Many changes in the law stem government policy. Many of these laws are Europe-wide for example, the standards for transport vehicle emissions. Another requirement is like companies need to buy Carbon Credits. These credits will permit companies to generate specific quantities of carbon emissions. A new front facing cameras to halt speeding motorists. The brakes are set up on speeding drivers who attempt to avoid penalty points. Now from the above discussion it is possible to see PESTEL factors as threats. However First Travel and TFL both prefer to see them as opportunities. Social trends are creating increasing numbers of passengers seeking comfortable easy to access all types of transport means. Government pressure is encouraging more and more individuals to use public transport. Many people are seeking a greener form of transport. A detailed PESTEL analysis helps both the companies to make appropriate plans to rise to the changing environment. Both the businesses are able to move forward with confidence and grow its business. Porters Five Forces:- As Porters 5 Forces analysis deals with factors outside an industry that influence the nature of competition within it, the forces inside the industries (microenvironment) that influence the way in which firms compete, and so the industrys likely profitability is conducted in Porters 5 forces model. Understanding the nature of each of these forces gives organisations the necessary insight to enable them to formulate the appropriate strategies to be successful in their market (Thurby, 1998) This analysis can be applied with the SWOT analysis of the firms. From the following Diagram of Porter 5 Forces we can get transparency of the analysis. Diagram of Porters 5 Forces SUPPLIER POWER Supplier concentration Importance of volume to supplier Differentiation of inputs Impact of inputs on cost or differentiation Switching costs of firms in the industry Presence of substitute inputs Threat of forward integration Cost relative to total purchases in industry BARRIERS TO ENTRY Absolute cost advantages Proprietary learning curve Access to inputs Government policy Economies of scale Capital requirements Brand identity Switching costs Access to distribution Expected retaliation Proprietary products THREAT OF  SUBSTITUTES Switching costs Buyer inclination to  substitute Price-performance trade-off of substitutes BUYER POWER Bargaining leverage Buyer volume Buyer information Brand identity Price sensitivity Threat of backward integration Product differentiation Buyer concentration vs. industry Substitutes available Buyers incentives DEGREE OF RIVALRY Exit barriers Industry concentration Fixed costs/Value added Industry growth Intermittent overcapacity Product differences Switching costs Brand identity Diversity of rivals Corporate stakes (Source: gstatic.com) Threat of New Entrants: The UK Transport is primary dominated by few competitors. In our case study both of i.e. First Travel TFL Both dominate the market though to survive in the market and if they are not better off to the passenger another private company may attack. Barriers to Entrants: Both the companies have made a very high barrier for new Entrants so it will be very much difficult for new companies Bargaining Power of customer: There are more chances of customer to have an alternative mode of transportation. Bargaining power of supplier: There are less chances of alternate of transportation but the customer are more price convenience conscious. The marketing Mix: The selected target markets are targeted with a marketing mix which is a unique blend of product, pricing, distribution and communication strategies, created to produce mutually satisfying exchanges with a target market. Distribution is referred to as place and communication as promotion, thus giving us the four Ps of marketing of the marketing mix: Product, Place, Price, and Promotion. Over the years several more Ps have got added to the marketing mix such as Positioning, Packaging, People and Process. The strategies for each of components cannot be decided upon independently. The strategies must complement each other and blend together very well for the marketing plan to be successful. The best promotion strategy and lowest price cannot save a bad product. So also the best product will not sell unless there is an appropriate distribution and communication strategy in place. If we apply the above marketing mix strategy in our both of our companies we can say that it will be very fruitful result. Market Segmentation and Targeting: A market segment is a group of individuals or organisations that primarily share homogeneous need as well as other common characteristics such as age, gender, income lifestyles or values. These common variables can run into hundreds and because of shared needs and characteristics, it likely that such individuals will have relatively similar product needs. A marketing plan begins by identifying the various market segments in a given market. The next step is to conduct a segment attractiveness analysis depending on the size, sales potential and competitive factors. The firm now decides selects one or more segments that it chooses to target with its marketing strategy. A fundamental rule of marketing is that If you are not thinking of your marketing in terms of target markets, you are thinking nothing. Conclusion: In a nutshell we can say Business strategies are the basis of all marketing decisions and strategies of the firms. The goal of all business strategy is to achieve long term profitability and Sustainable Growth for the organisation.

James Herriot’s If Only They Could Talk Essays -- James Herriot Only T

James Herriot’s If Only They Could Talk In James Herriot’s autobiographical book, If Only They Could Talk, we see that Herriot has many strong characteristics which help him through his tough, and oftentimes demanding, career. He has a vast knowledge of his practice, as well as his employer and friend, Seigfried Farnon. Herriot has a great sense of humour, and is able to take embarrassment excellently. He also works well in strange, or uncomfortable situations. One of his strong character traits is his adaptability, he is very flexible with his customers, and adapts to their lifestyles. James Herriot’s most endearing quality is his deep passion and concern for his patients. James Herriot has a tremendous memory of all the signs, symptoms, medications, diseases, and sicknesses concerning animals. This helps him very much throughout his career. He remembers thinking to himself about a horse reference book, â€Å"I had gone through it so often in my mind final year that I could recite stretches of it like poetry.†(1) He is able to deduct a patient’s problem without even needing an x-ray, or anything of that sort. In one situation, a bull was in danger of dying, and no one knew what was wrong. Herriot felt the rays of sun on his face and knew then that the bull had sun-stroke, and when asked, the owner told him he had put the bull out to pasture for a long length of time. James Herriot also understood his employer, Farnon, well. He knew when to steer clear, and when to ask him for advice and guidance. Herriot said: â€Å"I could read his mind without much trouble.†(2) Herriot had a wonderful sense of humour, and was always happy to get a laugh, even if it was at his own expense. Once, he was out with another aged veterinarian, Angus Grier, and found himself in quite a predicament. Grier insisted on Herriot coming with him to a cleanse a cow. This was a fairly simple procedure, where you remove the afterbirth still inside the cow. Herriot did not feel he needed to go, thus he said he did not have the proper clothes for the job. Grier was annoyed, but forcefully suggested Herriot put on Grier’s new calving outfit. It was an immense plastic suit of armor, and Grier made Herriot put every part of it on, including the helmet. This was, of course, quite ridiculous just for cleansing out a cow. But Herriot did it, and was the center of attention at the families’ fa... ... best feeling in the world to him, and that is why he would not have chosen any other profession: â€Å"I can’t think of anything in my working life that has given me more pleasure than standing in that pen directing the life-saving jet and watching the bull savoring it.†(10) Another thing that Herriot loved was new-born animals. Especially when he helped deliver them! He was really interested in the cycle of life. I think this also helped keep things going. The fact that every year, it was a new beginning: â€Å"I felt utterly content, warm with the memory of the foal trying to struggle on to it’s knees†¦Ã¢â‚¬ (11) James Herriot has a very strong character, and a very good sense of values. His humour keeps the days light, and jovial, and gets all the not-so-great situations a little bit easier to handle. His expansive knowledge of his job keeps the work somewhat easy, and helps with the hard to solve problems. His adaptability is very useful, as he works with many people, and in many different places. His deep concern, appreciation, and love for his patients, and all animals keeps him doing his job. No matter how hard it gets, he does it for the animals, and this is why he has kept on going.

Department of Marketing, Tourism and Hospitality Essay

1. Introduction and welcome Marketing is part of all of our lives and touches us in some way every day. It is also a key factor in business success and is increasingly used by organisations in a wide range of sectors. The unit begins with an examination of the marketing concept and marketing theory. It goes on to consider the various issues that marketers face in marketing decision making and the concepts and theories that can help. The unit helps you to understand the challenges of marketing management in manufacturing and service industries: analysing marketing environments; evaluating strategic alternatives and designing marketing programmes involving decisions about products/services and important concepts of the services marketing theory. The focus in this unit therefore is on the theory and practice of marketing in the context of organisations. On completion of the unit you will have gained understanding of the decisions that face marketers in a complex and dynamic environment and the concepts and theories that can be used to inform these decisions. This handbook outlines the content and key features of the unit. We hope you enjoy this unit and find the variety of tasks and assessments both interesting and challenging. The unit essentially continues the theme of integration by providing the necessary marketing input into the Applied Integrated Business core unit. Accordingly, the subject content will serve to reinforce and contextualise the learning within that unit. The focus will be on an interactive and active learning environment to engage students in learning activities throughout the sessions. This handbook should be your first point of reference. It outlines everything you will need to know about how this unit is structured, the assessments and the reading that is required. Please take some time to read it carefully. This handbook will help you progress smoothly and enjoyably through this unit. You will also find a regularly updated source of information and an electronic copy of this handbook in the unit website on Blackboard BREO. The address is: http://breo.beds.ac.uk (no www required) 2.Unit leader and team details Unit Leader Ioannis Kostopoulos Ioannis Kostopoulos is a Lecturer in the Department of Marketing Tourism and Hospitality at University of Bedfordshire. His research interests are in services marketing, internal marketing and market research. During his consulting work he has worked with many large organizations in the hospitality, telecommunications and sports’ industry. He holds a PhD in Services Marketing, a master’s degree in Marketing and Communications and a bachelor’s degree in Statistics. Email: ioannis.kostopoulos@beds.ac.uk Office hours: Wednesday 10-11 am and Thursday 12- 13 pm Office: To be arranged (Students will be informed through BREO) Telephone Number: To be arranged (Students will be informed through BREO) Other Lecturers Tony Pyne Tony Pyne, now semi retired, has taught marketing at the University of Bedfordshire for 20 years. His research interests are in not for profit marketing and services marketing. Prior to becoming an academic he was the marketing director of a small international market research agency specialising in high tech products and before that its operations director. He has a master’s degree in marketing, a PGCE and is a graduate chemist Email: ioannis.kostopoulos@beds.ac.uk Office hours: Friday’s 10am -2pm Office: JM02 Telephone Number: 3457 Field Administrator Sally Mayne Vicarage Street (H Block). Email: Sally.mayne@beds.ac.uk 3. Aims and learning outcomes 3.1 Unit aims The focus in this unit is on the theory and practice of marketing in the context of organisations. On completion of the unit you will have gained understanding of the decisions that face marketers in a complex and dynamic environment and the concepts and theories that can be used to inform these decisions. 3.2 Learning Outcomes | On completion of this unit you should be able to:| To achieve the learning outcome you must demonstrate the ability to:| LO1| Understand the nature, scope and role of marketing in organisations| Describe and apply the basic marketing tools and concepts and articulate the role of marketing in a variety of organizations| LO2| Be able to identify and discuss the key issues that marketers face as they make decisions| Critically review published work on a range of marketing issues| LO3| Understand and discuss the key concepts and theories that inform marketing decisions| Propose well researched and theoretically underpinned solutions to marketing problems | LO4| Identify and analyse marketing problems and plan appropriate courses of action| Be able to formulate plans for marketing activities, including appropriate marketing mix policies and be able to defend and justify proposals for marketing plans and actions.| L05| Apply marketing theory in different organisational contexts| Be able to formulate plans for marketing activities, including appropriate marketing mix policies and be able to defend and justify proposals for marketing plans and actions.| LO6| To express ideas and findings and proposals both verbally and in writing| Write coherently on the subject with accurate referencing, spelling, punctuation and grammar and make clear, timely and well structured presentations.| 4. Approach to learning * Unit delivery will use a combination of lectures and seminars, with the emphasis in seminars being on discussion and debate providing students with an opportunity to relate theoretical content to real-life practical situations. The one hour lecture aims to provide students with useful elements from the pertinent theory and increase their theoretical knowledge and technical skills. Practical seminar activities will be used where appropriate (for example video material, case studies, role play) and students will be encouraged to work individually and in groups to develop a thorough appreciation of the many issues examined. The use of small groups to prepare and present case studies in workshops will aim to provide further experience of working collaboratively, the opportunity to manage a problem-solving group, and the ability to present material clearly and concisely. The primary objective of the presentation is to further develop the ability to present complex ideas orally in a clear, coherent and concise fashion. There will also be a need to defend the ideas in the subsequent group discussion. The presentation topics, which are an integral part of the module, are designed to enhance and deepen understanding of the subject material. * * Attendance and participating in classes Studying at the University of Bedfordshire is not just about subject knowledge. We are also concerned to help you develop your wider attributes and skills. To do this you will need to attend and actively engage in the range of learning activities the course provides. Because attendance is fundamental to your development we do expect you to attend. We will monitor your attendance and contact you if it gives cause for concern. The Division operates a strict non-attendance policy which is available to view on BREO. You can help us by notifying us of any factors that affect your ability to attend. If you are absent from your studies through illness then it’s important that you let us know. You should contact the unit leader or the Field Administrator, Sally Mayne at sally.mayne@beds.ac.uk. If your absence is likely to affect your ability to complete your studies or submit assignments then you can apply for an extension or deferral through the Student Engagement and Mitigating Circumstances Teams. If you feel that your problems are serious enough to be considered for Mitigating Circumstances you will need to apply before the deadline by filling in a Mitigating Circumstances form. Forms can be printed from SiD online or a hard copy can be collected the Student Information Desk (SiD). A decision will normally be available to you within 48 hours of receipt of the claim form and evidence. Progress of the application can be checked by accessing SiD online or by visiting the Student Information Desk (SiD). They can be contacted at sid@beds.ac.uk or by telephoning 0300 300 0042. 5. Assessment brief 5.1 Assessment Overview No| Assessment method | Description of assessment methods| Weight (%)| Submission date | Form of feedback| 1| GroupAssignment| Group Presentation with Report| 30%| 7th December 2013| Summative & Formative| 2| IndividualAssignment| Progress Portfolio| 30%| 22nd March 2013| Summative & Formative| 3| UnseenExams| End of Unit Examination (2 hours)| 40%| End of Unit| Summative| 5.2 Group Assignment You are asked to form groups of 5-6 persons. Then you should visit a store(s) of a chosen international chain of coffee shops (e.g. Starbucks, Costa Cafe) or fast food restaurants (e.g. McDonalds, KFC ), observe and make notes regarding the following: * Store’s Service capes * Service delivery process * Customers and employees’ reactions during the service encounter * Service quality You may use photographs to support your discussions. However, please ensure that you ask permission from the store manager before doing so. Then you should prepare and hand in an audio visual podcast presentation and a written report that should contain the following: – Presentation Your presentation is to be in the form of an audio visual podcast submitted via DVD, memory stick e.t.c. There will not be an in-class presentation. The presentation should be no longer than 10 minutes and it is a presentation to a formal business committee. In this presentation you will point out any fail points or points that need improvement, in the delivery of the provided service in the store and suggest ways in which the store can upgrade the level of quality of the service provided to customers without significantly increasing the cost of the service delivery. – Written Report For your report you should use your notes from the store observation, general information you will collect on the international chain of your choice as well as material from the pertinent literature and include in your report the following: * A blueprint of the provided service * An evaluation of the store’s physical evidence and the degree to which they are aligned with the company’s general profile * An evaluation of the degree to which the specific chain is market oriented Format for submission – Presentation The length of the presentation should not be longer than 10 minutes The presentation is to be in the form of an audio visual podcast submitted via DVD, memory stick or Utube, i.e. there will not be an in-class presentation. – Written Report * The word limit for is 2000 words. * All work should be word processed using either Times New Roman or Arial font, Arial 12 point; 1.5 line spacing; single side A4 paper with numbered pages with line spacing of 1Â ½ and justified. * Left hand margin of 3cm; Right hand margin 2 cm; Header 2.5 cm and Footer 2 cm * A bibliography and referencing (where applicable) is essential * Harvard system of referencing * A minimum of 10 referenced academic sources is required. * No more than 50% of references may be from the internet. Extent of collaboration allowed: All members of the group should contribute equally to the research and preparation of the report. Average peer grade: All individuals will receive a mean average peer grade (out of 16), based upon a detailed diary addendum completed by all group members, confirming individual weekly contributions and responsibilities toward the completed report. Full group names and accompanying averaged grades should be clearly presented. The tutor reserves the right to adjust any grade if upon evidence &/or investigation any student is deemed to have failed to effectively contribute. Failure to include diary and peer grades will result in the loss of the 25% overall peer grade. Marking Criteria Excellent work, 16 – 14 points *An analysis which deals fully with the major elements from a services marketing point of view *Selection and amplification of ideas which accord with the analysis presented . *Work which shows very good grasp of the concepts in services marketing *Effective use of formatting and layout *An excellent and cohesive report. Above average work, 11 – 13 points *A report which is attractive in appearance which addresses the key issues of the assignment competently and creates a positive overall impression *An analysis which deals competently with most of the assignment’s tasks. *A reasonable choice of ideas which in aggregate show the students understanding of the major elements of the assignment. *Answers which are appropriate and show a good awareness of the services marketing concepts and principles which relate to the assignment areas. *Good use made of formatting and layout. *A good cohesive report. Average work, 8 – 10 points *An analysis, which deals with most areas in a manner which, is correct. * A report which is in the main appropriate and shows a good awareness of the services marketing concepts and principles and which relate to the key areas designated in the assignment *Reasonable use of formatting and layout *A cohesive report. Below average work, 5 – 7 points *A report which would be considered very poor in a commercial or industrial context and which do not allow the assessor to identify most of the achievement of specified tasks. *An erroneous or substantially incomplete analysis from a services marketing point of view *Answers which show poor understanding of the concepts in question. 5.3 Individual Assignment Picton and Broderick define integrated marketing communications as A process which involves the management and organisation of all agents in the analysis, planning, implementation and control of all marketing communications contacts, media, messages and promotional tools focussed at selected target audiences in such a way as to derive the greatest economy, efficiency, effectiveness and coherence of marketing communications effort. Select a large service organisation (e.g. Bank, Airline Company, Telecommunications Company, Hotel) that advertises heavily in many media and by way of a portfolio show how it makes use of the integrated marketing communications concept. You will need to collect your examples over a period of several weeks. If you leave it to the day before it is due in you will inevitably receive a failing grade. This is an individual assignment and I would expect 1500 words plus several examples which may include your notes on what you observe on a store visit. Format for submission Written Report * The word limit for is 1500 words. * All work should be word processed using either Times New Roman or Arial font, Arial 12 point; 1.5 line spacing; single side A4 paper with numbered pages with line spacing of 1Â ½ and justified. * Left hand margin of 3cm; Right hand margin 2 cm; Header 2.5 cm and Footer 2 cm * A bibliography and referencing (where applicable) is essential * Harvard system of referencing * A minimum of 10 referenced academic sources is required. * No more than 50% of references may be from the internet. Details for the assessments will be supplied as separate documents throughout the unit. They will also be available on BREO. Please read the assessment instructions very carefully. 5.4 Submission details – Plagiarism You should hand in assignments through the Assignment Hand in point, located outside the LRC in Park Square next to the Book Return point. For LRC opening times please see http://lrweb.beds.ac.uk/. You can deposit your assignments at any time throughout the opening times of the University building. Although you will be able to submit your piece of work until 8am the next day and it will be accepted as on time, for example: if an assignment is due in on Monday 19 April it can be submitted up to 7.59am Tuesday 20 April, this is NOT recommended and you should submit your assignment by 4pm on the published due date. You will need to print your own top cover sheets from eVision (these carry the details of the unit and assessment on the front). Attach the top sheet to the assignment securely and then collect a barcode label from the dispenser located at the Security Desk next to the LRC. Follow the instructions on the Assignment Hand in point display to submit the assignment. Collect the receipt which indicates that a piece of work has been handed in. A receipt confirming the unit, assessment and time of submission for the assignment will be sent to your email account. Receipts must be retained as proof that the work has been submitted. You must also submit a copy of your assignment through TURNITIN via BREO. It will graded as a non-submission if written work is not submitted on time through TURNITIN. Coursework must be handed in by the date and time specified in your student handbooks or on BREO. Late work is not accepted, and will be deemed a fail and graded G(0) (no work submitted). Written work must be legible and comprehensible, work may be rejected work which does not meet reasonable standards of presentation, and this may result in you failing or being referred. Written work must be presented in English. Extenuating Circumstances If you believe that you are likely to miss a deadline because of extenuating circumstances (for example illness), you should apply to apply for an extension through the Student Engagement and Mitigating Circumstances Teams via SID. Your application should be accompanied by documentary evidence of your extenuating circumstances. Individual tutors are not able to extend published deadlines. Plagiarism Plagiarism takes the form of repeating another person’s words or images and claiming them as your own, or presenting someone else’s line of thinking as if it was your own. To plagiarise is to give the impression that you have written or designed or thought something that you have in fact borrowed from someone else. You can use other people’s ideas, words and images, but it’s important that you acknowledge them through appropriate referencing. Remember that your examiners are wanting to assess your ability, not those of others, so it’s important that you also interpret others’ work and that there is sufficient of your own work in your assignments that your ability can be assessed. You should keep a careful record of all the sources you use, including all internet material and ensure that you understand correct referencing practices. These are outlined the course handbook and online at: http://lrweb.beds.ac.uk/guides/resources/referencing You are also not permitted to re-present any assessment already submitted for one unit as if for the first time in another unit. Double counting of assessed work is not normally allowed. If submitting work previously included in another assessment then you should attribute the section of text from the earlier work so that it can be taken into account by the examiners. Plagiarism Detection Service To help address plagiarism and protect your award, please also ensure you submit a copy your written work electronically through ‘Turnitin’ via BREO. We may also submit your assignment to the UK universities’ JISC Plagiarism Detection Service. Working together Discussing ideas with your fellow students is part of learning and we would encourage you to do this and to exchange interesting and relevant sources and references. However, there is a distinction between sharing ideas and collusion which is an academic offence. You must not work with others to the extent of exchanging written materials you have prepared, such as notes or drafts of assignments unless you have been expressly told that this is permissible. If these types of materials are shared this will be regarded as an assessment offence for the person who lends the material as well as for the person who uses it. Your own work should be regarded as your own property and you should protect it. If you are working in a shared space, log off from the computer you are working on whenever you take a break so that others cannot access or copy your own work; take care to destroy printed drafts or copies of work, rather than just discarding them; and, don’t give your work to others in any format. If you are working on a group assignment make sure you understand the allocation of responsibilities between yourself and the other members of the group. 5.5 Feedback Assessment will be provided individually to students, through group feedback (where relevant) and on your individual student BREO site. There are also opportunities for formative feedback on your work throughout the unit which will help you complete your final assignments. Marked work will be available for collection from the tutor three weeks after the assessment deadline. 6. Teaching and reading schedule You can check your timetable at: http://timetable.beds.ac.uk then follow the links under ‘units’. If there are changes to the timetable, you will be notified on the BREO site for this unit. Please check it regularly. *Further reading suggestions will be provided to students in a weekly basis through BREO. Further reading includes academic articles, book chapters and case studies. 7. Reading and resources The majority of directed readings will be in the form of books, published conference papers, and case study materials. You will be advised of essential reading relating to each topic covered and directed towards the most relevant textbooks and articles for these subjects. This guidance will be communicated by tutors and via BREO. In addition, you are encouraged to access journal articles via electronic databases and encouraged to search for appropriate examples of relevant research. You are strongly encouraged to access information electronically but to exercise critical judgement when identifying useful sources. The Learning Resources Centre at Park Square houses our main tourism collection. Here you can expect to find copies of essential texts on your reading lists as well as supplementary reading. Many of our resources are in electronic format and can be accessed off-campus. Extensive reading is essential and it is important you reference this work accurately and correctly. Please make you sure you read and follow the guide to referencing found at: http://lrweb.beds.ac.uk/guides/resources/referencing Subject –specific library guides are available in printed format in the Learning Resource Centre and on the Learning Resources web site http://lrweb.beds.ac.uk/guides/subjectguides. Go to Advice and Help, then Subject Guides. These guides tell you which resources are important for your particular course. The Subject Librarian is Bill Mortimer who can be contacted by e-mail bill.mortimer@beds.ac.uk or by phone 01234 351671, ext.4374. Bill is based in the Polhill campus, Room: R1.01. If you want to call him free of charge, that’s possible from the LRC. Essential reading Brassington, F and Pettitt,S (2006) Principles of Marketing, Fourth Edition, Prentice Hall, NJ. ISBN 0-273-69559-2. Recommended reading Christopher H. Lovelock, Jochen Wirtz, Patricia Chew (2009), Essentials of Services Marketing First Edition, Prentice Hall ISBN-13 978-981-06-7995-8 Kotler, P., Wong, V., Saunders, J. and Armstrong, G. (2005) Principles of Marketing: 4th European Edition, Prentice Hall International/Pearson Education Limited. ISBN: 0273 68456 6 Groucutt, J, Leadley P, Forsyth P (2004) Marketing: essential, principles, new realities First Edition, Kogan Page ISBN 0-7494-4114-3

From Silence to Courage Essay Example

From Silence to Courage Essay Example From Silence to Courage Paper From Silence to Courage Paper In his book. Silent No More, Aaron Fisher recalls how he was eleven and a half when Jerry Sandusky started making advances toward him, confusing the young boy to the point where he didnt know what really was going on. Jerry Sandusky had it all planned out. The abuse made Aaron feel confused, angry, and abandoned. He didnt know how to tell his mother what was happening to him, and for so long he kept his feeling bottled up inside. Aaron kept himself in complete denial. His mother failed to notice that something was terribly wrong. Aarons school, Center Mountain High, gave his tormentor full access to Aaron during school hours, even allowing Sandusky to pull him out of class. Then when he disclosed to school officials that Sandusky was sexually abusing him, they refused to believe It, and set Aaron and his mother home instead of reporting it. Then he met Children and Youth Services psychologist, Michael Gallium, who was Aarons savior. He helped counsel Aaron and prepared him for the numerous times he would have to testify about the abuse he endured. He never stopped fighting for Justice for Aaron. It took three years for Jerry Sandusky to e arrested, all the while Aaron had to recount his story over and over and live In torment and fear while Investigators took their time and gathered more evidence. Justice took too long for Aaron and the other vellums of Jerry Sandusky. Just like Jaycee Dastards book, this book too holds a great purpose of awareness. Aaron Fisher and Jaycee Dugan are two incredibly strong individuals to be able to stand up and say that they are no longer willing to be there tormentors victims any longer. Jerry Sandusky had it all planned out. He started his abuse of Aaron subtly, as if he were testing Aaron to see if he would react negatively. The first day when Sandusky took Aaron and the other boys to the swimming pool and Aaron felt that he was holding his crotch a little too long was a test. Aaron dismissed the feeling that not right about it. l felt awkward but decided not to think about it (Fisher et al. , 2012, p. 19). Aaron also writes about how he felt awkward was when he started to ride up front in the car and Sandusky started to put his hand on Aarons thigh as he drove. : It is apparent that this situation also really confused Aaron. He felt that it was not a normal way for adults to display affection toward child, but he was also taught o respect adults, the rules they make, and what they say and do (Fisher et al. , 2012, p. 20). Jerry Sandusky knew exactly how to gain Aarons trust. As the world found out, he had practice, he had done this before, with other boys. He also know that Aaron was too young to know that what was happening to him was sexual abuse. Aaron was so confused when the abuse started, he didnt even know what to call what was happening to him. Aaron wrote, l remember when it all started and how I was Just confused. At the time, it had no name. But now I know it was sexual abuse (Fisher et al. , 2012, p. 21). Aarons psychologist Michael Gallium states that the way the Sandusky built things up with Aaron read like a blueprint for sexual abuse right from the start (Fisher et al. , 2012, p. 23). When the sexual abuse escalated, Aaron began to freeze up, to take himself somewhere else mentally. This is the exact same response that Jaycee Dugan exhibited when she was being sexual assaulted repeatedly by Philip Carried. This is the flight part of the flight-or-fight reaction to the situation. As Michael Gallium writes, despite all the adrenaline flowing, the victims find themselves unable to act (Fisher et al. 2012, p. 25). Aarons main coping skill was denial. Once Aaron finally realized that what Jerry was doing to him was wrong, he did not want to feel anything. Aaron told himself that nothing was going on. He kept his feelings of guilt, shame, disgust, and embarrassment all bottled up inside of him, until it eventually was too much for him to handle and he had to tell someone. He was fifteen when he finally told someone, so it was after years of abuse. It is also clear that Aaron felt very conflicted about how he was supposed to be feeling thankful for all the things Jerry Sandusky was doing for him, which was all part of Sandusky manipulation of Aaron. As time went on and the abuse grew worse, Aaron feared that no one would even believe him, when it started getting clearer that something really bad was going on, I was afraid no one would ever believe me (Fisher et. Al, 2012, p. 32). The sexual abuse Aaron was enduring affected him in several ways. Aaron struggled with what was happening from the first time Sandusky made his advances, he felt something wasnt right with the behavior of Jerry Sandusky. Aaron also had to keep himself in constant motion when he returned from the Sandusky home to help him cope with what has happening to IM. These activities kept himself from thinking about it, l needed to get away from all the questions that I was asking myself (Fisher et al. , 2012, p. 28). He spent time with his friends. He writes in detail about having fun snowboarding through a cemetery and Just feeling safe being with his friends and forgetting about what happened in Jerry basement. Aaron remember this time as, l felt safe that night, like my secret was tucked away; it felt good to know that in between the times with Jerry I could Just act like it never happened and wouldnt happen again (Fisher et al. 2012, p. 29). Then he got angry and started to act out. He yelled at his mom and used bad language, he stormed out the house, and he even started beating up his angry (Fisher et al. , 2012, p. 30). Then there was a point where Aaron basically said enough is enough, I dont care what is man has done for me, what he is doing is wrong, and I am going to stay away from him. He tried to stop seeing Sandusky, but Sandusky persisted, even coming to Aarons school and pulling out of class. It was like Aaron could not escape Jerry Sandusky. There are several missed chances to attach what Jerry Sandusky was doing to Aaron, from his mother, to Jerry wife Dotted, Aarons high school, Aarons doctor, the middle school psychologist. The bettering, the anger, not wanting to go with Jerry anymore, wanting to look up Jerry on the Means Law website were all worrisome signs that something was not right with Aaron. Aaron definitely holds some emotions about how the people close to him and to Jerry Sandusky should have known that something was wrong. Also, deep down, Aaron wonders if Jerry Sandusky wife, Dotted knew what was happening in the basement and that is why she never went down there why Aaron was over at their mom. He expressed these feelings as l started to believe that Serge wasnt coming down to the basement for the very reason that she knew. Somewhere deep inside me, I thought she had to know (Fisher et al. , 2012, p. 32). There is an Albert Einstein quote that reads, The world is a dangerous place, not because of those who do evil, but because of those who look on and do nothing. The people in powerful positions at Central Mountain High School completely let Aaron down. Jerry Sandusky was allowed to walk inside this school, ask to see a student, and was granted permission every time. It is hard to comprehend how this was allowed to happen in a school, a place of learning, somewhere students are supposed to feel safe. Aaron resorted to hiding in bathrooms when called out of class to see Sandusky, an action that was never questioned by school officials. Aaron not only feels angry but he feels that Mrs.. Probes, Mrs.. Smith, and especially Coach Steven Trachea let him down. Aaron writes, Jerry was the assistant volunteer coach for the football team, and I didnt even play football, so didnt Trachea wonder why Jerry was pulling me out of class? (Fisher et al. , 2012, p. 72). I question why the High School allowed Jerry Sandusky to take Aaron out of class on numerous occasions, to the point where he was missing so much classroom instruction that it adversely affected Aarons grades. Furthermore, the allegation that the school principle, Karen Probes, as well as the guidance counselor, Mrs.. Smith, didnt follow proper procedure when Aaron disclosed the abuse to them is outrageous. To tell a mother whose son Just disclosed that he had been sexual abused to go sleep on it and the Jerry Sandusky had a heart of gold is absurd. Those two are mandatory reporters, it doesnt matter who he perpetrator was, or if they believed the victim. It wasnt their Job to determine if Aaron was lying or not, it was their Job to report the abuse. It is understandable that Jerry Sandusky positioned himself so well in society helping young underprivileged boys through a charity that he started out of the kindness of his heart and everyone perceived him as he could do no wrong, but all that doesnt matter once a child accuses that person of something as horrible as sexual abuse. There are people that probably hold Aarons mother responsible, but was it her negligence that allowed this to happen? Should she have known something was amiss with the relationship of Jerry Sandusky and her son? I say yes and no. Yes, the sleepovers sleep over at a grown mans home is unusual. The frequency that this occurred would alarm me and as a mother I would have questioned it, no matter the social status of the man or family whom the child was staying with. I understand the perspective that this man presented himself so well as a supposed mentor and good role model that helped so many boys. I understand the misguided honor that came with such a pillar of society wanting to be involved in her childs life and the charade hat Jerry Sandusky saw potential in her child and only wanted to help. However, Jerry Sandusky was spending too much time with this child, time that should have spent with his mother. Aaron expressed anger about this, he writes about how he felt abandoned by his mother, and how mad he was that she let Jerry essentially take her place, doing things that she used to do with Aaron. This was a man everyone trusted. There were signs from Aaron that something was going on in her sons life, but she tried to take appropriate action. To her credit, she did take him to the doctor once the bettering started, but the doctor told her it was normal and never asked Aaron any questions about possible abuse. Also, when Aaron was thirteen and he started to act out in terms of yelling and hitting his mother and siblings, his mother did ask for him to be evaluated by the school psychologists who reported that he was just going through puberty. Aaron was trying to let the people around him, especially his mother, know what was going on without exactly saying he was being abused. Aaron acting out and being so angry, not wanting to go with Jerry anymore, hiding in he bathroom at school instead of going to see Jerry when he called Aaron out of class, and lastly when Aaron asked to look up Jerry Sandusky on the Means Law website were all cries for help that no one answered seemed to answer in Aarons eyes. However, Aaron was had several occasion available to him to admit what was happening to him, in which he denied sexual abuse, lied about what was bothering him, but he didnt tell because he Just physically and mentally couldnt. The best he could manage for a long period of times was to drop subtle hints. For a long time after Aaron had disclosed his abuse, he could not even say what happened to him beyond a simple yes or no. It was terribly hard to him to admit that sexual abuse had happened to him. No, it was not his mothers fault that she didnt know, and no it was not Aarons fault for not telling anyone. It is very unfortunate that the investigation into Jerry Sandusky took so long. Aaron was suffering the whole time. During the first year of the investigation, Aaron had met with four different state troopers, testified in front of his first secret grand Jury, and also met the senior deputy attorney general, Connell Cabbages. He had recounted his story several times to the proper authorities, but still no arrest was made which was frustrating not only to Aaron, but his mother Dawn and psychologist, Michael Gallium. Because so much time had passed and no arrest had been made, Aaron started to get extremely discouraged, anxious and depressed. He was made to testify in front of the grand jury for a second time, where he basically collapsed and showed signs of stress. Michael Gallium recalls Aarons reaction to having to testify, He was pale and perspiring. Once outside of the courtroom, he sank to the floor. He started to throw p (Fisher et al. , 2012, p. 130). The arrest of Jerry Sandusky had been promised several times by the attorney generals office, first in March 2010, then the summer of Aarons first meeting with Children and Youth Services. I cant image how Aaron was feeling through these years of waiting for Justice to be served, but you can feel the frustrations in the writing of Aaron, Dawn, and Michael. It understandable that this was a very large case, with many victims, and against someone in a celebrity-like status, but the Justice system could have done better for Aaron and the other victims. Children and Youth Services, the psychologist, Michael Gallium, intake officer Jessica Daydreams, and Director Gerald Rosalie were Aarons saviors. Michael Gallium was instrumental in helping Aaron to open up about the sexual abuse. He pulled up a chair, sat right next to him and told Aaron that he was on side. He asked if something sexual happened to him and who was the abuser, which was absolutely huge for Aaron that this person believed him from the start. That day, Aaron started to open up. He had so much passion for Aarons case and Just keep pushing for justice. He describes the impact of child sexual abuse on the victim as the sexual abuse of a child is emotional homicide. Child abuse murders the soul (Fisher et al. , 2012, p. 27). Lastly, like in Jaycees Dastards book, I am going to address the issue of why anyone would want to read a book on sexual abuse. I would guess that it would not be on the top of everyones reading list. It doesnt make you feel good when you read it. You actually feel horrible, sick, angry, and saddened, which are not emotions that are fun to feel. But Silent No More, like Jaycee Dastards book is important and reverse a great purpose, awareness. The victims of sexual abuse should never have to feel shame about what happened to them, they should be able to share their stories, as horrifying as they may be. It is also important because as we have learned, sexual abuse is not an uncommon occurrence and the world would like it to seem. We cant and shouldnt Just sweep it under the carpet because it is uncomfortable for us to fathom. There are more unreported cases of sexual abuse, then reported. If reading a book like this helps Just one person, then it was well worth writing about it. Aaron Fisher and Jaycee Dugan are two incredibly strong people. They both have chosen to no longer to be a victim. In conclusion, Aaron Fishers lived in a nightmare from the time he was eleven until Jerry Sandusky was convicted of sexual abuse eight long years later. He had made overcome so much in those eight years. From being so angry that no one around him saw what was happening, to the school officials not believing his story, to his three year wait for the arrest of his abuser. After he disclosed the abuse at fifteen, Aaron could barely talk about what happened to him. Now he wants to go on the road with his psychologist, Michael Gallium to talk to kids, parents, and teachers about sexual abuse. Aaron wants to inspire kids to have courage, l want to make sure that even the littlest kid has the courage to run away from an adult like Jerry (Fisher et al. , 2012, p. 208). He wants to go to college to study criminal Justice and become a state trooper. He wants to help and protect others. He is moving forward with his life. He ends his book with l am not a victim. Not anymore (Fisher et al. , 2012, p. 210). WORKS CITED against Jerry Sandusky. New York: Ballasting Books.

Self Reliance Essays - Eddic Poetry, Lokasenna, Free Essays

Self Reliance Essays - Eddic Poetry, Lokasenna, Free Essays Self Reliance There is a time in every man's education when he arrives at the conviction that envy is ignorance; that imitation is suicide; that he must take himself for better, for worse, as his portion; that though the wide universe is full of good, no kernel of nourishing corn can come to him but through his toil bestowed on that plot of ground which is given to him to till. The power which resides in him is new in nature, and none but he knows what that is which he can do, nor does he know until he has tried. Not for nothing one face, one character, one fact, makes much impression on him, and another none. This sculpture in the memory is not without preestablished harmony. The eye was placed where one ray should fall, that it might testify of that particular ray. We but half express ourselves, and are ashamed of that divine idea which each of us represents. It may be safely trusted as proportionate and of good issues, so it be faithfully imparted, but God will not have his work made manifest by cowards. A man is relieved and gay when he has put his heart into his work and done his best; but what he has said or done otherwise, shall give him no peace. It is a deliverance which does not deliver. In the attempt his genius deserts him; no muse befriends; no invention, no hope. Trust thyself: every heart vibrates to that iron string. Accept the place the divine providence has found for you, the society of your contemporaries, the connection of events. Great men have always done so, and confided themselves childlike to the genius of their age, betraying their perception that the absolutely trustworthy was seated at their heart, working through their hands, predominating in all their being. And we are now men, and must accept in the highest mind the same transcendent destiny; and not minors and invalids in a protected corner, not cowards fleeing before a revolution, but guides, redeemers, and benefactors, obeying the Almighty effort, and advancing on Chaos and the Dark. What pretty oracles nature yields us on this text, in the face and behaviour of children, babes, and even brutes! That divided and rebel mind, that distrust of a sentiment because our arithmetic has computed the strength and means opposed to our purpose, these have not. Their mind being whole, their eye is as yet unconquered, and when we look in their faces, we are disconcerted. Infancy conforms to nobody: all conform to it, so that one babe commonly makes four or five out of the adults who prattle and play to it. So God has armed youth and puberty and manhood no less with its own piquancy and charm, and made it enviable and gracious and its claims not to be put by, if it will stand by itself. Do not think the youth has no force, because he cannot speak to you and me. Hark! in the next room his voice is sufficiently clear and emphatic. It seems he knows how to speak to his contemporaries. Bashful or bold, then, he will know how to make us seniors very unnecessary. The nonchalance of boys who are sure of a dinner, and would disdain as much as a lord to do or say aught to conciliate one, is the healthy attitude of human nature. A boy is in the parlour what the pit is in the playhouse; independent, irresponsible, looking out from his corner on such people and facts as pass by, he tries and sentences them on their merits, in the swift, summary way of boys, as good, bad, interesting, silly, eloquent, troublesome. He cumbers himself never about consequences, about interests: he gives an independent, genuine verdict. You must court him: he does not court you. But the man is, as it were, clapped into jail by his consciousness. As soon as he has once acted or spoken with eclat, he is a committed person, watched by the sympathy or the hatred of hundreds, whose affections must now enter into his account. There is no Lethe for this. Ah, that he could pass again into his neutrality! Who can thus avoid all pledges, and having observed, observe again from the same unaffected, unbiased, unbribable, unaffrighted innocence, must always be formidable. He would utter opinions on all passing affairs, which being seen to be not private, but necessary, would sink like darts into the ear of men, and put them in fear. These are the voices which we hear in solitude, but they grow faint and inaudible as we enter into the

International Debt Crisis Essay Example | Topics and Well Written Essays - 1250 words

International Debt Crisis - Essay Example These OPEC nations deposited much of their profits in commercial banks.; Sseeking for new investment opportunities, these banks issued loans to developing countries without strictly monitoring how loans were used. Some of these loans loans didn't even not meeting the minimum standard of social, ecological and economic viability; they and only enriched a small group of people such as government officials and small elites. Meanwhile, extremely tight monetary policies were used to control inflation, which contributed to the rising interest rate, high cost of fuel and world recession, therefore making it . It was difficult for these "Global South" countries to repay their debts., Ssome economists even used the term "'moral hazar"d' for the inadequate effort by these debtor countries to payoff their debts, , which eventually saw the emergence of debt crisis. Debt conversion programs such as "debt-for-development", "debt-for-exports", "'debt-for-exports", "debt buy-back" and "debt-for-debt" were introduced, but it was the "debt-equity swap" which captured most of the attention on the business and financial fields between the 1980s and 1990s. "Debt-for-equity swaps" was first put forward by Philippines and its importance was growing until the mid-1990s. From 1985 to 1996, "debt-for-equity" net aaccounted for a total of US$38.6 billion and; its priority aim is was restructuring the financial situation to a better position of the debtor countries for long term success. Three parties are involving in such swaps, and they are: the debtor government, the private sector investor1 and the creditor2. Commercial debt and bilateral publicly guaranteed debt are eligible to arrange "'debt-equity swaps"'. , andT the debt conversion proceeds can be converted to cash or, bonds, to acquire the holding of public sector assets or to invest in the private sector, depending on the preferences of stakeholders involved. The private sector investors often act as the "negotiator"; they buy external debts of developing countries at a discount from face value on the secondary market or from a bilateral export credit agency, and then sell them to the debtor governments at the negotiated redeemable price in respective local currencies or local currency instruments3. The private investors will then be able to use the capital to invest in equity shares of domestic enterprises or public assets for the case of privatisation programmes4. Economically speaking, the amount of welfare gain must be larger than the welfare loss to successfully initiate the "debt-for-equity swap". Investors from the private sector often use the "Net Present Value" of the swap to determine the benefit if striking the deal. It is difficult to measure quantitatively that the exact value of "net" welfare gain, though an analysis on qualitative issues can be conducted through investigating the pros and cons of materializing "debt-equity swap" for each of the parties involved. For debtor countries, one of the potential advantages of performing the swap is its positive impact on the country's balance of payment by reducing the total debt and future debt service obligations in hard currency. Depending on the overall debt situation and the amount of debt swap, swap may reduce the debt "'overhang"' of a country and improve its pecking order in global financial markets. In addition, the swap encourages foreign capital inflows which may spur the

The Valley Winery Essay Example | Topics and Well Written Essays - 500 words

The Valley Winery - Essay Example Employee turnovers have been described as one of the major challenges that face any organization that is bent on growing. This is because turnover puts so much challenging in place for management to solve and the process of solving these problems takes the attention of management from pursuing other beneficial ventures for the organization’s growth (Sigma Assessment Systems, 2012). To this extent, the problem that Pat Waller faces cannot be underestimated in any logical sense. Causes of the Problem There exist a number of causes of the present problem at Valley Winery. However, two of these would be outlined for the present purpose. In the first place, much blame would be given to the characteristics of the job that the sales representatives are supposed to undertake. According to Sigma Assessment Systems (2012), not all jobs have the same levels of intrinsic attraction and that â€Å"a job's attractiveness will be affected by many characteristics, including its repetitiveness, challenge, danger, perceived importance.† There is no denying the fact that most sales representatives take up their jobs with very low levels of perceived importance as they assume those jobs to be stepping stones to get hooked on to other kinds of jobs. Moreover, the job does not guarantee repetitiveness and poses a number of dangers to the representatives. This could be the major cause of the problem. The second cause to be discussed could somehow also have served as the solution to the problem if it was implemented earlier.